James Bracewell

COO, MPM Products


I am COO of MPM Products, an international leader in branded, premium and natural pet food. I have been with the business since 2011, initially joining as Finance Director and later assuming the role of CFO in 2016. In the same year, we successfully navigated MPM through an MBO with ECI Partners. Subsequently, in 2019, I became COO and we completed a secondary buyout to 3i in December 2020, realising a 4.4x return for ECI.

MPM’s growth strategy has included significant international expansion into North America and Asia Pacific, with international sales now forming over 65% of our total sales.

I look forward to supporting PepTalks members on how to prepare for successful international expansion and rapid growth.

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